Archive for the 'Uncategorized' Category
PGW for AMP Energy: 944 “Neighborhood Takeover” 8/6/10
0 Comments Published August 2nd, 2010 in UncategorizedWhat’s better than First Friday on Abbot Kinney? 944 Magazine’s Neighborhood Takeover, hosted by PGW’s AMP Space, this First Friday on Abbot Kinney!
PGW is proud to partner AMP Energy with influential lifestyle magazine 944 in putting on this VIP event showcasing Venice’s top tastemakers & artists.
The Promotion Marketing Association (PMA) announced today the winners for its prestigious REGGIE® awards, the highest honor in integrated marketing. PGW is honored to have received the Silver Award for Experiential Marketing with a Budget Over $1 Million, awarded for our “AMP UP For What’s Next” program executed for AMP Energy/Pepsico.
PGW is already deep into [...]
AMP Energy is ready for What’s Next at the Agenda Tradeshow
0 Comments Published January 7th, 2010 in UncategorizedAMP Energy has partnered once again with the Agenda tradeshow in sunny Huntington Beach, CA. Come check out “What’s Next” in the fashion world tomorrow, January 8th and 9th, 2010.
PGW for AMP Energy: SF LovEvolution Parade & Afterparty
0 Comments Published October 13th, 2009 in UncategorizedEvery fall, the popular San Francisco festival ‘Love Parade’ (renamed LovEvolution), annually draws in thousands of people to celebrate love and music.. AMP Energy was right in the middle of the fun this year, sponsoring the Solid Gold Jacuzzi which has been awarded “Best Float” for several years now! With special appearances by Groove [...]
PGW for Kodak: “Save $110 Tour” Mobile Tour Launch
0 Comments Published October 6th, 2009 in UncategorizedFor client Kodak’s nationwide “Save $110 Tour,” which introduces consumers to its newest range of high-quality, money-saving photo printers, PGW has designed and produced a completely customized mobile unit and put it on the road with dedicated staff. On a very tight schedule, PGW created customized Kodak graphics and props, researched and routed tour [...]
This past Sunday, September 27th, the famous Abbot Kinney Festival returned to Venice for its annual music and culture fiesta, taking over the boulevard in front of PGW’s headquarters and filling the streets with live music, vendors, and thousands of people all day long. PGW secured a sponsorship of the event for client AMP Energy, [...]
PGW for AMP Energy: “All My People” VIP Event Recap
0 Comments Published September 28th, 2009 in UncategorizedThe “WHAT’S NEXT” video series that PGW has created for AMP Energy, profiling dozens of cutting-edge influencers in art, fashion, streetwear and action sports, has been a huge success featured in all kinds of media. To honor and thank the amazing influencers who have worked with us on the series, PGW threw a VIP event [...]
PGW flew its InHouse Creative team out to Vegas last week for the 3rd season of designing and producing MAGIC tradeshow’s select streetwear area, S.L.A.T.E. It has been a fantastic experience since last August when IHC first debuted the show at MAGIC, and this show was no exception. Along with the normal show area we [...]
Hard to believe, but our office is packing up and heading to Las Vegas in just a few days to set up S.L.A.T.E. at MAGIC! PGW’s creative agency InHouse is in charge of putting on the whole production, and S.L.A.T.E.’s third season is definitely going to be bigger and better than ever. Amazing roster of [...]
Party Post: Last night’s WHAT’S NEXT L.A. event w/ Hit + Run & Zackey Force Funk
0 Comments Published August 21st, 2009 in UncategorizedThe Hit + Run Crew broke out with their latest in the “What’s Next” series hosted by AMP Energy and AK1511 by presenting Zackey Force Funk. “The Force” killed it with an garage-style performance that was almost more than the room could handle. Crime and crew held him down with keyboards [...]
Thursday 8/20 WHAT’S NEXT L.A. at PGW, hosted by AMP Energy
0 Comments Published August 14th, 2009 in UncategorizedAnother Hit + Run event with one-time-only custom screenprints, CD release for Zackey Force Funk, launch of Paperworks Laboratories, and massive entertainment to spare! Art pre-show with DJ Erok of Latin Division for the early party people, and a range of DJs throughout the night.
Hosted again by AMP Energy at PGW’s event space in Venice, [...]
Wednesday’s BPMp3 battle was epic! BPM Magazine brought their annual showdown to PGW’s space AK1511 and it was a battle to remember. Teams of L.A.’s hippest culture vultures all took a shot at the title with their carefully curated mp3 players and all-out war cries. Audience fueled by AMP Energy and Belvedere screamed their loudest [...]
Party Post: First Friday 7/3 @ AK1511 w/ Mick Kelleher!
0 Comments Published July 7th, 2009 in UncategorizedFirst Friday has become a regular rager here at AK1511, with crowds rushing the door to get in for the performers, art shows and open bar hosted by AMP Energy and Belvedere. This past Friday the 3rd, we thought everyone would be gone on vaycay…but not so much! Party crowd was out in full [...]
Party Post: Last night’s WHAT’S NEXT LA w/ Gaslamp Killer & Hit + Run
0 Comments Published July 3rd, 2009 in UncategorizedThis month’s awesome AK1511 / AMP space art show is by famed Hit + Run Crew artists (following up last month’s equally amazing Restitution Press exhibit)
AMP Influencer and Han Cholo designer Brandon shows up and AMPs up for WHAT’S NEXT LA!
Since it was his CD release party Gaslamp Killer graced the crowd with a long [...]
Event space AK1511 was jammed with fashionistas eyeing the goods at last weekend’s first-ever Planet Blue trunkshow! The 3-day event drew crowds with its selection of fashion, handbags, beauty (and of course chocolate!). Hosted by PGW, AK1511, AMP Energy and Belvedere.
Tarah Smith
Glitz
AMP Energy x Belvedere open bar
Our events are always over capacity…make sure to RSVP! www.ak1511.com/rsvp
Check out Nosaj Thing’s blog for details…
Party coverage is on Hypebeast as well.
High Snobiety is highlighting the limited-edition UNDFTDxNosaj Thing tee that will be released at the event.
Through PGW, AMP Energy is supporting musician Trouble Andrew’s current tour with Santigold. In addition to the local AMP team bringing their mobile unit, crew and AMP to each tour stop, the AMP “What’s Next” campaign is sponsoring and promoting the tour itself. Reactions have been hugely positive, with thrilled concertgoers all heading in to [...]
PGW Hosts Event Space Opening / First Friday Bash
0 Comments Published May 4th, 2009 in UncategorizedPGW’s event space opened its doors during Abbot Kinney’s First Friday on May 1st for an invite-only event…and what started as a casual dance party quickly became the biggest bash that Abbot Kinney has ever seen. With open bar by AMP Energy and Belvedere IX, the AMP mobile unit parked outside, and hundreds of guests [...]
AMP Energy sponsors Tofer Chin party @ Flaunt TV
0 Comments Published April 27th, 2009 in UncategorizedAMP Energy sponsored the afterparty for Tofer Chin’s latest show, Cornish Acid, Saturday night April 25th. The Flaunt TV studio hosted the party, which featured musical guest Spank Rock.
Tofer Chin x Han Cholo limited-edition egg pendants on display during Cornish Acid.
Check out our custom AMP Energy x UNDFTD fridge on Eddie Cruz’s desk! Featured on Eddie’s Hypebeast blog (with UNDFTD’s new FMJ showcased inside…nice!). PGW is customizing fridges for the most influential retailers in each market of AMP Energy’s WHAT’S NEXT campaign.
PGW for Pepsi: AMP Energy sponsors MUSIC LOVES FASHION
1 Comment Published April 21st, 2009 in UncategorizedThe first massive event in Promotions Group West’s recently launched AMP ENERGY grassroots campaign, AMP ENERGY joined forces with Belvedere IX, House of Hype and BPM magazine to present another unforgettable series of VIP events at Music Loves Fashion during the Coachella Music and Arts Festival 2009. From April 17th to April 19th at Palm [...]
PGW & IHC for Advanstar: S.L.A.T.E. Show Feb. 09
1 Comment Published February 27th, 2009 in UncategorizedS.L.A.T.E. returned for its February 2009 season presented by PGW’s InHouse Creative group.
PGW for Air New Zealand: ‘NON-STOP to LONDON’ - PROMO Gold Winner!
0 Comments Published January 30th, 2009 in UncategorizedTo promote Air New Zealand’s new NON-STOP to LONDON flight, Promotions Group West graphically wrapped an authentic London-style double-decker bus with the messaging “Ride to London on Air New Zealand” and staffed it with a ‘crew’ of Brand Ambassadors outfitted in official ANZ flight attendant uniforms. The bus & crew hit the streets of Los [...]
PGW for Paramount: The Spiderwick Chronicles Experience
0 Comments Published January 29th, 2009 in UncategorizedThe Spiderwick Chronicles Experience brought Paramount Pictures and Nickelodeon Movies’ new film, “The Spiderwick Chronicles,” to life with 2 interactive mobile units. The tour elements consisted of 2 graphically-wrapped 40ft gooseneck trailers that featured theatrical artwork from the movie and partners’ logos. The interior was designed to resemble the old mansion from the movie, complete [...]
Promotions Group West created the 1st Annual ING DIRECT Freedom Ride, with hundreds of Harley-Davidson riders completing a 60-mile ride through the San Francisco Bay Area, followed by a family “Freedom Festival” with legendary rock band KANSAS at Justin Herman Plaza in San Francisco, where Blimpie’s provided lunch, and Coca Cola was onsite sampling their [...]
PGW for GSN: “I’ve Got A Secret” Mobile Tour, Online & Viral Campaign
0 Comments Published January 18th, 2009 in UncategorizedPromotions Group West created the “I’ve Got A Secret” Mobile Tour for GSN, the Game Show Network, which consisted of a graphically-wrapped SUV & trailer that prominently displayed GSN & IGAS logos & the show tune-in time. The vehicles acted as mobile billboards as they criss-crossed the country visiting ten markets over a ten-week period, [...]
PGW for ING DIRECT: “Cash Cow” Chicago Promotion
0 Comments Published January 16th, 2009 in UncategorizedPromotions Group West created the ING DIRECT Cash Cow promotion which consisted of several savings events and was delivered via teams of fully costumed ING DIRECT Cash Cows and several oversized Cash Cow statues which were towed around by branded tow vehicles. The Cows hit the streets of Chicago distributing Savings Passes for consumers to [...]
PGW & IHC: S.L.A.T.E. Select Streetwear Show
0 Comments Published January 16th, 2009 in UncategorizedPromotions Group West’s In House Creative group worked with trade show company Advanstar to introduce S.L.A.T.E., a select streetwear trade show that differentiates itself from the typical trade show experience; to establish a distinction between S.L.A.T.E. as a showcase for progressive lifestyle brands and traditional streetwear labels; to design and execute a show environment that [...]
PGW & IHC for Kira Plastinina: Viral Marketing Campaign
0 Comments Published January 16th, 2009 in UncategorizedPromotions Group West’s In House Creative group created a 12-week viral marketing campaign to expose Kira Plastinina to thousands of fresh new consumers. Elements included re-branding Kira’s MySpace profile; designing a “Kira Plastinina’s Fashion Life” iTunes podcast; creating a downloadable Kira widget; spreading pervasive online viral buzz using our dedicated viral team; seeding candid video [...]